by Michael | Apr 20, 2026 | Marketing Advice, Uncategorized
The age of a website being a “set it and forget it” aspect of your business has long since expired. The available features have expanded. The opportunities to get more eyeballs on your product have multiplied. And the technical complexity has compounded. ...
by Michael | Feb 23, 2026 | Uncategorized
Video reigns supreme in the world of content creation and lead generation. According to Wyzowl, 93% of surveyed video marketers say video has helped them increase brand awareness, and 82% confirmed that video has helped them acquire new leads. Consumers spend more...
by Allissa Logsdon | Oct 14, 2025 | Uncategorized
Exciting update about The Commercial Store. Over the past two years I’ve been building a fractional marketing firm that helps small and midsize businesses get real results without full time payroll.If you’d like to see case studies, insights, and what we’re doing...
by Allissa Logsdon | Oct 14, 2025 | Uncategorized
Sometimes the best way to stay productive is to stop trying so hard.This week was full of movement, ideas, and the usual balancing act that comes with building something meaningful. But today I’m just grateful. Grateful for good people, for creative momentum, for the...
by Allissa Logsdon | Oct 14, 2025 | Uncategorized
Momentum beats motivation every time. High performers don’t wait for inspiration. They engineer it. The biggest difference between those who occasionally hit peak form and those who live there is momentum.Momentum is the invisible current that carries you through long...